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Tag: Commercial

JioHotstar Launches Industry-First Commerce Signal-Led Advertising to Power Intent-Driven Engagement at Scale

JioHotstar Launches Industry-First Commerce Signal-Led Advertising to Power Intent-Driven Engagement at Scale

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National, April 22, 2026 : JioHotstar has announced the launch of a first-of-its-kind, Signal-led Commerce Advertising Capability, bringing a new level of precision to how brands engage with audiences by enabling sharper audience identification at scale across its premium streaming ecosystem. Designed to move beyond traditional targeting into a more intelligent, intent-driven approach, the new capability transforms…

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Amaron Celebrates Bengali New Year with ‘Boss Mechanic’ Milestone, Engaging Over 5,000 Mechanics Across India

Amaron Celebrates Bengali New Year with ‘Boss Mechanic’ Milestone, Engaging Over 5,000 Mechanics Across India

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Kolkata, April 16, 2026 : Marking the spirit of new beginnings this Bengali New Year, Amaron®, the automotive battery brand from Amara Raja Energy & Mobility, celebrates a significant milestone with its ‘Boss Mechanic’ program, having engaged over 5,000 mechanics across India. Reflecting the brand’s continued commitment to strengthening India’s automotive service ecosystem, the initiative…

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ITC Sunfeast Farmlite Introduces Sugar Free Cookies for Mindful Snacking

ITC Sunfeast Farmlite Introduces Sugar Free Cookies for Mindful Snacking

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Kolkata, April 21, 2026 : As India’s snack market steadily shifts towards healthier, more conscious choices, ITC Sunfeast Farmlite, the better-for-you biscuits range from ITC Foods, is expanding its portfolio with the launch of an all-new Sugar Free Cookies range. This launch aligns with the larger vision of ITC-‘Help India Eat Better’. The new range…

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Toshiba Unveils Z670SP Series, Its First MiniLED TV Range with Front Firing Speakers, 144Hz Performance, and REGZA Intelligence

Toshiba Unveils Z670SP Series, Its First MiniLED TV Range with Front Firing Speakers, 144Hz Performance, and REGZA Intelligence

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National, April 21, 2026 : Toshiba, a global consumer electronics leader, announced the launch of its first MiniLED television lineup with front firing speakers, the Z670SP series, in India. The new range combines Toshiba’s signature Japanese elegance and design precision with advanced display and audio technologies. Designed to deliver fluid visuals, immersive sound, and intelligent performance, the Z670SP series…

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Malabar Gold & Diamonds Celebrates Akshaya Tritiya with ‘Chitrangi’ Across East India

Malabar Gold & Diamonds Celebrates Akshaya Tritiya with ‘Chitrangi’ Across East India

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Kolkata | April 17 | 2026 : Malabar Gold & Diamonds, one of the world’s leading jewellery retailers and a brand synonymous with trust and responsibility, marks the auspicious occasion of Akshaya Tritiya with its East India-focused collection, Chitrangi, now available across showrooms in West Bengal, Odisha, and Jharkhand. Akshaya Tritiya is widely regarded as an auspicious…

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Sip into Summer: Stay Cool and Fit with Dabur Real Activ Coconut Water

Sip into Summer: Stay Cool and Fit with Dabur Real Activ Coconut Water

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Kolkata, April 16, 2026 : As temperatures soar across the country, Dabur India Limited, the country’s leading science-based Ayurveda company, is positioning Réal Activ Coconut Water as the ultimate natural solution for refreshing hydration with no added sugar this summer. Packed with natural electrolytes and harvested from the finest coconuts, Réal Activ Coconut Water offers…

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SWELECT Launches Off-Grid Solar Cooking Solution on Tamil New Year

SWELECT Launches Off-Grid Solar Cooking Solution on Tamil New Year

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National, April 16, 2026: SWELECT Energy Systems Limited, a leading name in solar energy solutions,today announced the launch of its latest innovation – Off-Grid Solar Cooking – a clean-energycooking solution unveiled on the auspicious occasion of Tamil New Year. The product arrives at atime when LPG prices are rising steeply and gas availability is increasingly…

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This Akshay Tritiya, Croma, India’s trusted omni-channel electronics retailer from the Tata Group, is turning festive shopping into a golden opportunity with discounts of up to 50%*

Upgrade Your Home This Akshay Tritiya: Croma Rolls Out Golden Deals with Up to 50% Off* on ACs & 55″ & above QLED TVs

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National, April 16, 2026: This Akshay Tritiya, Croma, India’s trusted omni-channel electronics retailer from the Tata Group, is turning festive shopping into a golden opportunity with discounts of up to 50%* across air conditioners, large-screen televisions, soundbars and more. Available on April 19, the limited-period offers combine deep price cuts, cashback, exchange benefits and easy EMIs, making it the perfect…

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LIC of India introduces MyLIC App (for Customers) and Super Sales Saathi App (for Intermediaries).

LIC of India introduces MyLIC App (for Customers) and Super Sales Saathi App (for Intermediaries)

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Mumbai, April 15, 2026 : LIC of India introduces MyLIC App (for Customers) and Super Sales Saathi App (for Intermediaries). M. Nagaraju, IAS, Secretary, Department of Financial Services, Ministry of Finance, launched the new LIC’s Customer App (MyLIC) and the mobile App for the sales intermediaries (LIC’s Super Sales Saathi) on 15th  April, 2026 in…

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CELEBRATE AKSHAYA TRITIYA WITH TIMELESS INVESTMENTS FROM CANDERE

CELEBRATE AKSHAYA TRITIYA WITH TIMELESS INVESTMENTS FROM CANDERE

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Akshaya Tritiya has always been a significant occasion, rooted in the belief that investments made on this day bring lasting prosperity. Traditionally associated with buying gold, it has long symbolised good fortune and “eternal success.” Today, however, the way we celebrate the occasion is evolving. While the essence of inviting prosperity remains unchanged, the focus…

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