Indian Silk House Agencies Celebrates Poila Boishakh with 100 Stories of Sarees in latest ‘Shubho Smriti’ Campaign

Indian Silk House Agencies Celebrates Poila Boishakh with 100 Stories of Sarees in latest ‘Shubho Smriti’ Campaign

National, April 13, 2026 : Indian Silk House Agencies launches its latest Poila Boishakh campaign ‘Shubho Smriti’, bringing together voices of 100 women and their stories of celebration. The digital-first campaign reflects on their memories of celebrating the Bengali New Year and how, with each passing year, the saree continues to be an essential part of…

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Kalyan Jewellers Celebrates ‘Bangaliana’ with Soulful Poila Boishakh Campaign

Kalyan Jewellers Celebrates ‘Bangaliana’ with Soulful Poila Boishakh Campaign

Kolkata, April 13, 2026 : Kalyan Jewellers, one of India’s most trusted jewellery brands, has unveiled a new digital campaign to mark Poila Boishakh, the Bengali New Year. Featuring actress Ritabhari Chakraborty, the film is a heartfelt ode to Bengal’s cultural identity bringing together nostalgia, craftsmanship and the enduring legacy of traditions passed down through generations. At the…

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Taneira celebrates Poila Baisakh with a contemporary reimagining of Bengal’s iconic Lal-Paar Shada saree

Taneira celebrates Poila Baisakh with a contemporary reimagining of Bengal’s iconic Lal-Paar Shada saree

Kolkata, April 10, 2026 : Taneira, a TATA product, ushers in Poila Baisakh with the launch of a specially curated collection inspired by Bengal’s iconic Lal-Paar Shada saree, available across select Taneira stores in West Bengal. Marking the Bengali New Year, a time of new beginnings, quiet rituals, and homes filled with warmth and hope,…

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Kalyan Jewellers celebrates Poila Boishakh with timeless tradition, festive offers, and a soulful new film featuring Ritabhari Chakraborty

Kalyan Jewellers celebrates Poila Boishakh with timeless tradition, festive offers and a soulful new film featuring Ritabhari Chakraborty

Kolkata, April 10, 2025: As Bengal ushers in the Bengali New Year with vibrant traditions and heartfelt celebrations; Kalyan Jewellers invites customers to mark the occasion with timeless jewellery, meaningful gifting, and festive savings. Inspired by the festive spirit of Poila Boishakh, the brand brings focus to a thoughtfully curated selection of handcrafted gold jewellery pieces…

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Polo Floatel, Calcutta launches ‘Poila Boishakh Exclusive Menu’-The Forgotten Flavors of Bengal

Polo Floatel, Calcutta launches ‘Poila Boishakh Exclusive Menu’-The Forgotten Flavors of Bengal

Kolkata 4 April 2025: Polo Floatel, Calcutta is decked up to celebrate Bengali New Year with a gala of Bengali dishes beside the river with best view on the Ganges giving the people a whole new experience. To celebrate this year’s Poila Boishakh and revive the lost taste and forgotten dishes of traditional authentic Bengali cuisine,…

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The Exquisite Forevermark Setting Collection by De Beers Forevermark

Celebrate this Poila Boishakh with The Exquisite Forevermark Setting Collection by De Beers Forevermark

Kolkata :  This Poila Boishakh, De Beers Forevermark presents the Forevermark Setting™ Collection, celebrated for its enduring charm and expert craftsmanship. This collection, designed to embody the essence of elegance, promises to elevate your festive celebration. Poila Boishakh marks the beginning of a Bengali new year, symbolizing hope, prosperity, and joy. It’s a time for families…

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