Kolkata, October 9, 2025: Kolkata, the city known for its artistry, tradition, and elegance, witnessed the grand opening of Karat Krafter, a boutique redefining fine jewellery for the modern era. The flagship store, located at Shantiniketan Building, 8 Camac Street, marks a new beginning in the city’s luxury landscape — blending creativity, sustainability, and technology.
Founded by husband-wife duo Sajal and Rahul Kapoor, Karat Krafter LLP is the city’s first dedicated Lab-Grown Diamond & Coloured Gemstone Boutique-cum-Office. The brand combines Kolkata’s traditional craftsmanship with contemporary global design.
The event was graced by Prasad Kapre, a respected jewellery industry analyst, CEO and Director at Style Quotient Jewellery and Former Business Director of De Beers India, who attended as the Guest of Honour. Speaking at the launch, Mr Kapre said, “Kolkata has always been a cultural and creative capital of India, especially in the gems and jewellery industry. I am delighted to see Karat Krafter bring innovation in the form of lab-grown diamonds and coloured gemstones — a new chapter in fine jewellery.”
Sajal, an alumna of GIA New York (2010–2011), has over 15 years of experience in jewellery design in the natural diamond industry. Her vision lies in using lab-grown diamonds as a sustainable medium that allows for creative freedom without compromising on luxury. “Jewellery should reflect who you are,” she says, “and lab-grown diamonds allow us to push boundaries of design while remaining true to craftsmanship and elegance.”
Rahul, with a strong background in technology and market intelligence, drives the brand’s focus on digital innovation and customer experience. He is also spearheading Karat Krafter’s foray into the men’s jewellery segment, aiming to create meaningful, well-crafted designs for modern men.
What sets Karat Krafter apart is its Signature Boutique Experience, offering:
The Bespoke Journey – co-create custom pieces from sketch to sparkle with in-store designers.
Stone Story – handpick diamonds and gemstones with complete transparency.
Eternal Care – lifetime cleaning, polishing, and redesigning services.
Celebration Concierge – personalised gifting and milestone reminders, along with jewellery insurance and nationwide delivery.
With its focus on trust, transparency, and sustainability, Karat Krafter promises to elevate Kolkata’s jewellery sector by offering a one-of-a-kind experience where modern craftsmanship meets timeless tradition.
